How Liquidation Stores Sell Brand-New Products Below Retail

Posted by JAMES H.

How Liquidation Stores Sell Brand-New Products Below Retail

Updated August 2026 A brand-new, factory-sealed Kohler faucet or a case of name-brand batteries priced well below what the same item costs at a big-box store raises a fair question: what is the catch? It is the question behind most first orders at our store, and it deserves a straight answer rather than a slogan. This post explains where liquidation inventory actually comes from, what "new" does and does not mean in this market, and how to judge whether any liquidation seller, including us, deserves your trust. We are Big Deals Bay, operated by PrimeZen LLC in North Richland Hills,...

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